Turba Olive Oil is a high-end superior-quality product that is aimed at the European market.

The challenge here was to create unique packaging that indicated our local culture while still appealing to European standards for minimal and fancy packaging.

A custom illustration was made (by designer Deema Tabaza) displaying a scene from olive picking season and then applied to the oil can in an immersive way, making it perfect for shelf stacking and a piece of art in itself.

The rest of the brand was derived from elements of the illustration, and an olive tree branch was added as a logo mark in the full logo.

My role in this project:

Brand Development | Logo Retouch | Packaging Design